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Pretty neat email marketing from Babbel in the form of a quiz – designed to re-engage a user whose membership has lapsed.

If you’re not familiar with Babbel, it’s the online tool I wish I had when I had to do modern languages at school. It allows you to learn at your own pace, with verbal and written cues in discreet contextual settings.

Email Marketing Expert Wirral example of a great email marketing campaign by Babbel. Screenshot by Experience Photography

Here you’re posed with a problem to solve, but as you’d expect, Babbel manages to sell you still the product if you get the quiz right (yay, you win a gift) or if you get it wrong (yay, you need help with the language).

My favourite German word so far? Meerschweinchen (guinea pig), I wasn’t expecting it in a language course.

If you’re looking to make the most out of your marketing budget and integrate email marketing into your digital estate, get in touch now.

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By |2021-12-01T19:41:56+00:00November 5th, 2021|Creative, Email Marketing, Technology|0 Comments

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